Social Media Manager

Correlation One develops workforce skills for the AI economy Enterprises and governments work with us to develop talent and close critical data, digital, and technology skills gaps. Our global programs, including training programs and data competitions, also empower underrepresented communities and accelerate careers. Our mission is to create equal access to the data-driven jobs of the future. We partner with top employers and government organizations to make that a reality, including Amazon, Coca-Cola, Johnson & Johnson, the U.S. State Department, and the U.S. Department of Defense. Our skills training programs are 100% free for learners and are delivered virtually by industry experts to minimize traditional barriers to career advancement. We take pride in fostering supportive, human-led, group learning environments that build technical proficiency and confidence in participants. Join us and let's shape the AI Economy together! Your impact Enterprises and government organizations rely on us to develop talent and close critical data, digital, and technology skills gaps. Our global programs, including large-scale training initiatives and data competitions, empower underrepresented communities and accelerate careers in the AI and data economy. As we continue expanding our reach, we are seeking a creative and data-driven Social Media Manager who can amplify our mission and bring our impact to life. In this role, you will shape our social presence across TikTok, LinkedIn, Instagram, and other platforms, creating platform-native content that engages learners, partners, and communities. You will lead social campaigns, manage paid and organic digital marketing efforts, and drive measurable audience growth and lead conversion. Working closely with marketing, product, and program teams, you will help build visibility for our free, expert-led training programs, our partnerships with top employers such as Amazon, Coca-Cola, Johnson & Johnson, and the U.S. State Department, and our commitment to creating inclusive pathways into high-demand careers. This is a high-visibility role that blends creativity with analytics. You will use insights from social listening and performance metrics to optimize campaigns, spot trends, and experiment with new formats. You will have significant ownership of content strategy and execution, helping shape the brand voice and tell compelling stories that inspire action. This is an opportunity to grow professionally while making a tangible impact on underrepresented communities and shaping the AI Economy. A day in the life Develop and execute a creative social media strategy to grow our audience, increase engagement, and drive lead conversion. Develop, execute, and optimize the social media strategy across TikTok, LinkedIn, Instagram, X, Facebook, YouTube, and emerging platforms. Experiment with emerging platforms and formats to expand reach and engagement. Create compelling content, including copy, short-form video, and graphics, tailored to each platform and audience. Manage social media calendars and campaigns across multiple platforms, both organic and paid. Monitor trends, perform social listening, and use analytics to optimize content and campaign performance. Track, analyze, and report on performance metrics, using insights to adjust strategies and improve results. Collaborate cross-functionally with marketing, sales, product, and program teams to support brand initiatives. Manage community engagement by responding to comments, messages, and interactions in a timely, human-centered manner. Identify and partner with influencers or partners as needed to expand reach and impact. Your expertise 2–3 years of professional social media management experience. Strong understanding of all major social platforms (TikTok, LinkedIn, Instagram, Facebook, YouTube, X). Hands-on experience with digital marketing campaigns and performance optimization. Ability to create content tailored to platform-specific best practices. Proficiency with analytics tools (e.g., Meta Business Suite, TikTok Analytics, LinkedIn Campaign Manager, Google Analytics). Familiarity with social listening and content optimization best practices. Impeccable writing, communication, and storytelling skills. Knowledge of lead generation tactics and social-driven conversion strategies. Highly organized, detail-oriented, and able to manage multiple projects at once. Data-driven and results-oriented, and passionate about self-improvement. Comfortable and excited to work in a dynamic startup environment. Self-starter, capable of independent time management and prioritization. Preferred Skills Basic design or video editing skills (e.g., Canva, Adobe Creative Suite, CapCut). Experience with influencer marketing or community-building initiatives. Familiarity with CRM or marketing automation tools. Where you are This role is remote but should be located in the Greater Toronto, Canada area.

To apply:

• Please provide a link to your portfolio, in addition to your resume.
• The final step in our recruitment process will include a (paid) exercise demonstrating your social campaign abilities.
• How we support our people
• Insurance or subsidies based on country
• Unlimited Time Off, with a minimum time off recommendation
• Company-paid holidays
• Official company-wide holiday for the last week of the calendar year
• Access to free data skills training through our programs
• A company culture that empowers individuals and embraces diversity through its core mission

The compensation range for this position is specific to location and takes into account the wide range of factors that are considered in making compensation decisions. These factors include (but are not limited to) location, experience, education and skill sets. Correlation One’s Commitment Correlation One is proud to be an Equal Opportunity Employer and is committed to providing equal opportunity for all employees and applicants. Correlation One provides a work environment free of discrimination and harassment. Employment decisions at Correlation One are based solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. We encourage applicants to bring their unique skills, experiences, and outlook to our work environment. Correlation One is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Correlation One strives to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidates@correlation-one.com. #priority