Writer

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

We are looking for a skilled Writer who can create compelling, consumer-focused content for advertising campaigns and social media. You will craft messaging that connects with audiences, evokes engagement, and is shareable across multiple platforms. You write for the audience because you are part of it. Your work informs, entertains, and inspires, creating content that people notice, enjoy, and remember. Our ideal candidate is culturally aware, trend-savvy, and able to work collaboratively across teams. You will ideate and craft brand, social, and advertising content, delivering campaigns that resonate with consumers while meeting production deadlines and maintaining high creative standards. *Submit your portfolio and work examples/deck to be considered for this role!

Role:

• Be hands-on in creating best-in-class advertising and social campaigns across multiple platforms.
• Partner with brand strategy and marketing teams to develop relevant, impactful, and shareable communication.
• Write for multiple content formats, including digital, social media, video, email, and advertising copy.
• Collaborate with designers, video editors, and social media specialists to ensure content aligns with campaign strategy.
• Represent the voice and tone of the brand.
• Ensure high-quality writing production, creative consistency, and effective communication across teams.
• Help drive campaign impact by producing content that engages audiences and delivers measurable results.

You:

BA/BS degree or equivalent experience 5+ years of experience in writing or content creation for advertising, social media, or consumer campaigns.

• Experience creating content for APAC markets is a plus.
• Strong portfolio demonstrating consumer-focused, engaging creative work.
• Ability to think strategically and execute tactically across multiple platforms.
• Collaborative, proactive, and able to manage multiple projects simultaneously.
• Understanding of what makes content engaging, shareable, and culturally relevant.
• Familiarity with social media platforms, content management systems, and basic campaign analytics is a plus.
• Self-motivated, agile, and capable of delivering high-quality work under tight deadlines.
• Exceptional verbal and written English communication and presentation skills.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.