Performance Marketing Manager

Fingerprint empowers developers to stop online fraud at the source. We work on turning radical new ideas in the fraud detection space into reality. Our products are developer-focused and our clients range from solo developers to publicly traded companies. We are a globally dispersed, 100% remote company with a strong open-source focus. Our flagship open-source project is FingerprintJS (20K stars on GitHub). We have raised $77M and are backed by Craft Ventures (previously invested in Tesla, Facebook, Airbnb ), Nexus Venture Partners (previously invested in Postman, Apollo.io, MinIO, Druva) and Uncorrelated Ventures (previously invested in Redis, Rollbar & Gradle). We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Fingerprint recruiting email communications will always come from the @fingerprint.com domain. Any outreach claiming to be from Fingerprint via other sources should be ignored. We are looking to grow our Demand Generation team at Fingerprint by hiring a Performance Marketing Manager, who will take ownership of deployment, optimization and analytics across all performance marketing channels (LinkedIn, Google Ads, Reddit, Youtube, SEO, Email). The ideal candidate will have deep experience managing full-funnel paid and organic media programs, focusing on measurable pipeline impact (SQOs) and ROI (MRR + ARR). You’ll work closely with our Paid Search, Search Engine Optimization and ABM manager to launch, manage and scale campaigns that deliver revenue growth.

What you'll be doing:

Oversee and manage all paid advertising channels, including LinkedIn, Google Ads, Reddit and Youtube Collaborate directly with Paid Search, ABM and SEO to performance manage campaigns, align on optimization priorities and drive incrementality Report bi-weekly to marketing leadership and other stakeholders on attainment to budget and return on investment Partner with RevOps to refine campaign attribution, tracking and data accuracy across systems Develop a daily optimization protocol across campaigns and channels to improve CTR, CPL and ROAS Conduct weekly performance reviews to identify trends, optimizations and actionable insights Build comprehensive revenue attribution reporting, including ABM attribution using platform APIs Monitor budget pacing, ensure efficiency across channels, and provide regular updates to all stakeholders Identify new platforms, audiences and creative formats to fuel experimentation and performance growth Develop a monthly experimentation roadmap and coordinate directly with functional owners Own and manage our email marketing program, including ad-hoc sends and nurture campaign development

What we're looking for:

3-6 years of experience in brand marketing, social media management, or content marketing at a B2B SaaS company Strong on-camera presence and ability to represent the brand authentically Experience managing multi-channel social programs and growing brand engagement Ability to lead brand campaigns from concept through execution and partner with performance marketing to implement Experience hosting webinars, virtual events, or podcasts and comfortable in front of a camera Excellent copywriting and storytelling skills; ability to tailor content to different audiences and formats Data-driven mindset, comfortable using analytics tools to measure brand performance and identify optimal KPIs Experience collaborating cross-functionally with product marketing, design, and sales Experience working with HubSpot, Framer, Sprout, LinkedIn, X, Reddit Passion for building an engaging, credible, and memorable brand presence in the fraud prevention and device intelligence space For US-based employees, the cash compensation range for this role is $115,000 - $125,000. We set standard ranges for all US roles based on function, level, and geographic location, benchmarked against similar stage growth companies. To comply with local legislation and provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. However, these ranges are specific to the hiring location and may differ within or outside the US. Final offer amounts are determined by multiple factors, including geographic location as well as candidate experience and expertise, and may vary from the amounts listed above. We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Fingerprint recruiting email communications will always come from the @fingerprint.com domain. Any outreach claiming to be from Fingerprint via other sources should be ignored. Offers vary depending on, but not limited to, relevant experience, education, certifications/licenses, skills, training, and market conditions. Due to regulatory and security reasons, there’s a small number of countries where we cannot have Fingerprint teammates based. Additionally, because Fingerprint is an all-remote company and people can join our workforce from almost any country, we do not sponsor visas. Fingerprint teammates need to be authorized to work from their home location. We are dedicated to creating an inclusive work environment for everyone. We embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to our workplace. Fingerprint strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront in helping us promote and sustain an inclusive workplace. We highly encourage people from underrepresented groups in tech to apply. If you are applying as a resident of California, please read our CCPA notice here If you are applying as a resident of the EU, please read our GDPR notice here