Summary:
As a SEO/SEM Manager in a company within our network, you will be responsible for developing and implementing strategies to improve the organization's search engine rankings and visibility. This includes researching keywords, optimizing website content and meta tags, and managing pay-per-click (PPC) advertising campaigns. The SEO/SEM Manager will work closely with other members of the marketing team and other departments within the organization to ensure that search engine optimization and pay-per-click advertising goals and objectives are met.
Key Responsibilities
- Enhance search engine rankings and visibility through strategic planning
- Research and select keywords, optimize content and meta tags
- Manage PPC campaigns, analyze metrics, collaborate cross-departmentally, and stay updated on SEO and PPC trends
Qualifications
- Bachelor's degree in Marketing, Computer Science, or a related field
- English C1/C2
- 3-5 years of experience in SEO, SEM, or a related field
- Strong understanding of SEO, SEM, and PPC principles and best practices
- Strong analytical and data-driven mindset
- Strong verbal and written communication skills
- Proficient in relevant computer software and tools such as Google Analytics, SEMrush, Ahref