Summary:
As a Content Marketing Strategist in a company within our network, you will be responsible for developing and implementing content strategies that drive brand awareness, engage the target audience, and support business goals. This role requires a combination of strategic thinking, creativity, and excellent communication skills to create and optimize content across various marketing channels.
Key Responsibilities
- Develop and execute content marketing strategies aligned with objectives
- Produce and optimize diverse content types, utilizing SEO strategies
- Monitor performance, stay updated on trends, and manage relationships with external content creators
Qualifications
- Bachelor's degree in marketing, communications, journalism, or a related field.
- Proven experience in content marketing or a similar role.
- Strong written and verbal communication skills, with the ability to adapt content to different platforms and audiences.
- Excellent storytelling and creative thinking abilities.
- Familiarity with content management systems (CMS) and SEO tools.
- Proficiency in using analytics platforms to track content performance and measure ROI.
- Understanding of digital marketing channels, including social media, email marketing, and SEO.
- Strong project management and organizational skills.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Attention to detail and ability to meet deadlines.